Awok website Image Credit: Screenshot/Awok Dubai: Awok, the local online marketplace founded in 2013 to sell gadgets and electronic goods, has raised $30 million in funding to fuel the company\u2019s expansion into Saudi Arabia. The Series A funding round, led by venture capital funds StonePine ACE Partners, Al Faisaliah Ventures, and Endeavor Catalyst, will also help to develop Awok\u2019s e-commerce platform and add new product categories, the company said in a statement. According to founder Ulugbek Yuldashev, the company was entirely self-funded until this capital injection, which ranks as one of the largest Series A rounds in the region to date. Comparatively, Careem \u2014 which recently sold to Uber for $3.1 billion \u2014 raised around $12 million in its early stage investments. \u201cThese are truly exciting times for Awok and its entire ecosystem,\u201d said Yuldashev. \u201cWe founded [Awok] in 2013 and have been pioneers in servicing a previously untapped segment of the market with a unique product selection.\u201d The company will focus on talent acquisition in the coming months, bolstering its technology team in Dubai with global hires. It will also grow its customer services team, in anticipation of a push in to the wider Gulf and North African markets, which it said will come \u201cin the near future.\u201d \u201cOur success was built on providing our customers with the best experience we could, and with this round of financing we will be able to provide an even better experience to an even larger market,\u201d Yuldashev added. One of the company\u2019s financiers, StonePine ACE Partners, called Awok\u2019s success story \u201cnothing short [of] outstanding.\u201d Not many companies, said Youssef Haidar, founder and CEO of StonePine Capital Partners, \u201chave shown such a level of resourcefulness and outstanding execution with no external funding.\u201d \u201cWe are excited to help accelerate what has already been an impressive growth,\u201d he added. Endeavor Catalyst, meanwhile, has previously invested in fellow regional start-up\u2019s including Fetchr and Mumzworld.